• With twice the expertise: A cross between a paper towel and sponge, they’re designed to hold 16x their weight in water without crumbling, tearing, or pilling. When you’re through, just wring them out, let them dry, and watch them do it all over again the next day.

  • A world of uses: Sturdy natural fibers can hold up to the day’s cleaning agenda for way longer than your average sponge. Streak and lint-free, it'll spring into action up to 300 times before you’ll need a new one. Run it through the dishwasher, washing machine, or microwave, and it’s ready for a fresh start.

  • And a history of success: We scoured the globe looking for an all-natural sponge substitute—and then bumped into an iconic design. Our sponge cloth is inspired by the standby Scandinavians have been using for half a century. Coupled with your ideas (and designed to hide stains in a smart gray color), it’s better than ever.